That’s One Odd Bird

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That’s One Odd Bird

Guest Post By Archie McNab


Unique Selling Proposition

Yesterday morning I stopped by over at the farm to check the progress of green beans we had planted and I noticed an strange looking bird back in a far field. It looked a bit like a Blue Heron,  but it seemed taller and didn’t move the same way. I started to walk closer,  but when I was still 500 feet or more away it flew off a bit farther before settling in a hayfield. When it first spread its wings,  I could see that the wing feathers were mostly white or a very light gray underneath so definitely not a Blue Heron.


Low Level Fly Past


I was suspicious that it was a Sandhill Crane,  but all I really had to go off was that I had heard one fly past our house the evening before. That in itself was so remarkable I had called out to Sigrid to come have a look at it as it was the first one I had ever seen so close. We infrequently see them flying high overhead on their migration north and south.  Given the time of year this one was truly lost or had forgotten to check the calendar.


Bird Of Prey?

When I mentioned it to one of my brothers he said that it had first shown up the day before and that he and my sister had named it Terry.  That of course, was short for teradactyl and seemed somewhat fitting given the odd sounds that the bird was making. One of their friends had tried sneaking in closer for a picture, but was no more successful than I was and only got a goodly way away before the bird took off and moved to a further field. Based upon it’s coming back several days in a row it must have found something that it liked to dine on,  and we were hoping perhaps it was the same small rodents that have been wreaking such havoc in the pumpkin patch by digging up and consuming the buried pumpkin seeds. If ‘Terry’ does that, he will be a welcome addition at the farm.


Going It Alone

When I got home yesterday I looked up Sandhill cranes online and sure enough that was a match with Terry. I also found out that they are the most common of all cranes in North America, just not in this area and definitely not at this time of year. Terry, for whatever reason, has opted out of the regular Sandhill Crane tour package and has decided to wing it on his vacation this summer. All the interest he has caused did make me stop and think last night about the message in this story.


Dare To Be Different, Find Your Niche

You see all you have to do to be noticed is to be an odd bird. That is a drop dead guarantee that you will get attention. And a lot of it. Even though Sandhill Cranes are the most common crane in North America they are rare in this area, so that means you only have to be unique in a geographic area or in a particular field.  In internet marketing that means in your niche. What can you do that sets you apart, that makes you the odd bird that people will go out of their way to see? Dare to be different, there is a lot of value in that and a lot of dollars too.


Till Next Time….

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Sigrid McNab

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About Sigrid McNab

Sigrid McNab is the author of #1 Amazon Best Seller, speaker and the CEO and Founder of Sigrid specializes in blogging, attraction marketing, and generating highly qualified leads. Sigrid teaches people how to build a successful online business.

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4 Responses to “That’s One Odd Bird”

  1. Marquel Russell Says:

    Dare to be different, there is a lot of value in that and a lot of dollars too.
    I love that statement!!

    Seth Godin talks about this subject a lot in his book “Purple Cow!”

    Many people waste a lot of time trying to fit in when we were born to stand out!!

    Great Post!

    To Your Infinite Success,
    Marquel Russell


    sigrid Reply:

    Thanks Marquel. People do spend a lot of time worrying what others will think of them. We are all unique in some way and that is so valuable!



  2. Damayanthi Says:

    Great analogy Sigrid.

    I agree you need to stand out from the rest to get noticed. Saying that, I still trying to figure out how to do that, hopefully it will come to me when I keep on keeping on.

    Thanks for sharing

    Damayanthi recently posted…How to build great relationships and get your prospects to trust you?My Profile


    sigrid Reply:

    Thanks Damayanthi. Keep following what you are most passionate about. You are so sincere and genuine that if you haven’t found it yet, it won’t be long until you do.



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