The 3 Primary Colors Of Business (Part Three)

Do You Know The 3 Primary Colors Of Business?

Everyone knows that there are 3 primary colors in the ‘color wheel’ from which all other colors are derived. Even white (all colors combined), and black (total absence of color) are reliant on the primary colors for their existence.  So too, there are 3 primary colors of business. Without all 3 primary colors of business, your business cannot possibly be producing all the other colors ( or profit centres). I’m going to explain the 3 primary colors of business and you will immediately see why your business is not doing anything close to the full volume of business that it is capable of.

3 primary colors of business

In the previous two posts we talked about RED as a business color, and how it represented systems, and why they are the lifeblood to your business; and YELLOW as the color that is associated with relationships that you have with your business, clients, and yourself. Today we are turning our attention to the final color of the color wheel, BLUE.

The Last Of The 3 Primary Colors Of Business, Blue


Blue is the color of sincerity, quiet strength, commitment (true blue) and serenity. It is also the predominant color of the oceans and the sky. In business, blue is follow through. Blue is the commitment that you make to yourself to meet your goals, to your clients to deliver on time, to your contact that you said you would call back. It’s your follow through on keeping the web stats on your site, and actually periodically reviewing them and making the necessary adjustments to keep your site’s ranking always improving.

blueFollow through is staying up late to make that blog post deadline, and to get up early to write the next one. Follow through is making sure that you make the telephone calls, that you reply to comments and that you are doing all you can to keep dialogue going. Follow through is checking the work that your employees are doing to make sure that it is up to the client’s satisfaction (and your standards).

Follow through is proof reading your posts and articles prior to and after posting, especially if you have contracted out the writing. Blue is the driving force that keeps you going long after all the others have quit. Blue is going the extra mile and doing the little things that set you apart from everyone else. Blue is coming through in the clutch, making the last push to get a sale, doing what is needed to get the job done. There is no quit in Blue and as Yoda said, there is no ‘try’.

You can see from this post and the previous two on the 3 primary colors of business just exactly how important all of these three areas are to the health and well being of your business. Without them your business would become stagnant and fail very quickly. A very quick review of your business will indicate exactly which of these 3 primary business colors you should be addressing. One of them will be your limiting factor. Correct it and your business can grow to the next limiting factor and so on. Very few people hit home runs in their first at bat, but you can keep chipping away at the score with base hits too. The key here is, do not give up. Stay true blue in your commitment, cultivate your yellows and keep refining your reds.

Till Next Time

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Sigrid McNab

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About Sigrid McNab

Sigrid McNab is the author of #1 Amazon Best Seller, speaker and the CEO and Founder of Sigrid specializes in blogging, attraction marketing, and generating highly qualified leads. Sigrid teaches people how to build a successful online business.

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8 Responses to “The 3 Primary Colors Of Business (Part Three)”

  1. William Says:

    Good series Sigrid. I like the distinguishing colors and how they represent different aspects of the business. Thank you.
    William recently posted…A Secret ingredient to massive resultsMy Profile


    Sigrid McNab Reply:

    You are so welcome William..
    Sigrid McNab recently posted…WordPress Not Working ProperlyMy Profile



  2. Nate Leung Says:

    This is a great way to conclude the series. Blues separate the people who work the business as a serious business and those who work it like a hobby. Blues are the ones still standing after everyone has moved on or quit. Thanks!
    Nate Leung recently posted…Should You Pitch Your MLM Opportunity?My Profile


    Sigrid McNab Reply:

    Right on Nate!
    Sigrid McNab recently posted…WordPress Not Working ProperlyMy Profile



  3. Ryan Biddulph Says:

    This makes perfect sense Sigrid ;)

    Blue is my favorite color and following up – and pushing myself to do so – is one of my greatest strengths.

    I can churn out content freely, doing what it takes, along with taking other action steps…all by habit really.

    Super important stuff here buddy, thanks for sharing!

    Ryan Biddulph recently posted…1 Quick Success Lesson Our Squirrel Monkey Neighbors Teach YouMy Profile


    Sigrid McNab Reply:

    That is an impressive habit that you’ve developed Ryan. Following up the way that you do is a great skill that I admire and need to work on.
    Sigrid McNab recently posted…WordPress Not Working ProperlyMy Profile



  4. Eric McLaughlin Says:

    excellent series Sigrid… a lot that newbies can learn!
    Eric McLaughlin recently posted…10 MLM Success Tips To Explode Your BusinessMy Profile


    Sigrid McNab Reply:

    Thanks Eric!
    Sigrid McNab recently posted…WordPress Not Working ProperlyMy Profile



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